Who would you rather read about in (fill in
in with your favorite business publication)?
Some company you’ve never heard of?
Your top competitor?
Your company?
Some company you’ve never heard of?
Your top competitor?
Your company?
When it comes to
visibility, there is no “level playing field”. You need to create your own advantage wherever and whenever you can. That is
especially true when it comes to getting
noticed in ways that pay dividends:
- being known by a prospect before your first meeting;
- getting interviewed in a trade publication, on TV or on the radio;
- leveraging social networks to get noticed by decision makers in your market;
- writing your own blog or writing a “guest column” on someone else’s blog;
- or getting a key speaking engagement.
- being known by a prospect before your first meeting;
- getting interviewed in a trade publication, on TV or on the radio;
- leveraging social networks to get noticed by decision makers in your market;
- writing your own blog or writing a “guest column” on someone else’s blog;
- or getting a key speaking engagement.
If you are tired of seeing your
competitors’ quotes in trade magazines, or their CEO speaking from the podium at
a big conference, keep reading.
This is Your Invitation to the 2014
Amtower GovCon Thought Leadership Program
Small
business owners in the government contracting arena have to wear many hats and
fulfill many roles. Among the most important of those roles is to get your company noticed by the right people in the market, to stand
out as a subject matter expert or thought leader in your niche and capture more
business.
In order to get on and stay on the radar of
government contractors, potential partners, customers,
press and investors
you
need to stand out in a very crowded field.
Standing out
in any market is difficult, and probably more so in the hyper-competitive
government contracting market. Regardless of whether you are selling to the government or to selling to contractors, there is no
un-crowded niche.
So how do you
stand out in a way that resonates with the audience you want to
reach and influence?
Isn't it time to invest in the future of your company?
Isn't it time to invest in the future of your company?
Want more info? Send me an email for details on this six-month program --
mark@federaldirect.net
Make 2014 YOUR year to stand out!
No comments:
Post a Comment